082: Depth Over Volume: Succeeding on LinkedIn with Richard Moore

In this episode, Dan connects with UK-based entrepreneur, speaker, educator, trainer, and LinkedIn expert Richard Moore. As the founder of the LinkedIn Client Accelerator and head of growth for Entrepreneur Business Live, Richard has helped hundreds of consultants, possibly thousands, to get clients on LinkedIn. And he does it without automation or any of the tactics so many of us despise--in other words, the right way. He and Dan discuss the “platform abuse” that seems to be rampant on LinkedIn, and what salespeople and marketers should be doing to reject this behavior and use the platform properly. As often happens on the show, we learn that it’s all about relationships, putting the work in, avoiding shortcuts, and having the right mindset.