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The Trending Communicator
The Trending Communicator
In today's hyper-accelerated communications world, keeping up means juggling reputation, brand building, crisis management, storytelling, and more, all while adapting to new technologies like generative AI. The Trending Communicator, hosted by Dan Nestle, is your guide through this chaotic landscape. This podcast dives into the challenges of our profession today, with experts sharing real stories and strategies for making a mark in communications. It's the perfect resource for professionals looking to innovate, take risks, and stay ahead. Join us to make sense of today’s communications chaos, one insightful conversation at a time.
Jan. 18, 2022

073: Relationships Make Business Better with Niki Fielding

073: Relationships Make Business Better with Niki Fielding
073: Relationships Make Business Better with Niki Fielding
The Trending Communicator
073: Relationships Make Business Better with Niki Fielding

Put Humanity Back into the Work

In this episode, Dan sits down with one of his heroes, a digital marketing expert, entrepreneur, prolific connector and builder of trust, the CEO of Digital Brand Expressions, Niki Fielding. Dan and Niki reflect on how relationships drive, well, pretty much everything. Niki talks about how, with relationships at the core of her business, she's been able to reinvent her company, hire incredible people, and help her clients to thrive. Niki pulls on some common threads - honesty, trust, authenticity - and teaches us about how she's taken the Japanese concept of omotenashi to heart.