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The Trending Communicator
The Trending Communicator
In today's hyper-accelerated communications world, keeping up means juggling reputation, brand building, crisis management, storytelling, and more, all while adapting to new technologies like generative AI. The Trending Communicator, hosted by Dan Nestle, is your guide through this chaotic landscape. This podcast dives into the challenges of our profession today, with experts sharing real stories and strategies for making a mark in communications. It's the perfect resource for professionals looking to innovate, take risks, and stay ahead. Join us to make sense of today’s communications chaos, one insightful conversation at a time.
Nov. 20, 2020

027: Bill Harper: It's Not About You

027: Bill Harper: It's Not About You
027: Bill Harper: It's Not About You
The Trending Communicator
027: Bill Harper: It's Not About You

Purpose matters, always

In this episode, Dan connects with entrepreneur, marketing leader, and insights junkie Bill Harper, Chief Creative Officer and CEO of wmHarper (WMH). Bill shares his thoughts on business building and the centrality of purpose to just about everything - and Dan spends an hour wholeheartedly agreeing and keeping up with Bill's raw intellectual power. They take a deep dive into purpose, its role in business, how important it is to performance, and ultimately how it all rolls up into story. It's a rewarding and fun conversation that leaves Dan with books to read and gives us all much to think about.